You know how films since some time ago consistently feature protagonists who are total geeks? Even shows like say, The Big Bang Theory does this. It's a reversal of the times when a lot of the protagonists were Jocks who were well- built and athletic. Of course, if it's Spiderman we're talking about, then Tobey McGuire gets to be both a nerd and athletic-looking(obviously looking the part is all that matters) because well, a spider bit him .
And then there were all these people talking about how smart is the new sexy. Is it true? Are your days of loneliness numbered?(You're obviously an intelligent person! You tell that to yourself all the time!)
Eh, I don't think so. Because contrary to what people would have you believe, societal standards are never about living up to the standard, but rather about appearing to live up to the standard. Now, when it comes to physical attractiveness, the idea is fairly straightforward: "if you look the way we want you to, you pass". But it's easy to make the mistake of thinking that this means that the standard of smartness means being smart is what is required to be considered attractive. Let me rephrase my earlier statement to explain: "If you're intelligent the way we want you to be, you pass."
You see, when society has a standard of intelligence, it is not that this standard means that everyone within a certain range of IQ is attractive. Because society defines intelligence on its own terms. What really makes you attractive is appearing to be "intelligent", because appearances are all that matters in this scenario. We're not talking about if you get to fall in love that beautiful woman or that beautiful man(let's assume such things require more than mere appearances), but rather if these people would even find you attractive in the first place. But to get to how people perceive you, let's first discuss society's definition of intelligence.
One of the most common traits I've seen that are shown to be possessed by "intelligent" people is a certain degree of social awkwardness(Sheldon from TBBT, Sherlock from 'Sherlock', House from 'House'.....am I the only one thinking this or do these latter two shows' titles sound suspiciously narcissistic? Not implying anything!). This social awkwardness is explained by the idea that intelligent people have a hard time communicating with people of lower intelligence(pop-science at its best!). But this is nothing more than a stereotype. Yet, it matters. Because now that this one characteristic is attached to intelligence, it is important that you act socially awkward to be intelligently attractive. It was never the intelligence by itself that made Sherlock or House attractive, but rather the many characteristics attached to the intelligence associated with these characters. So, it's easy to jump to the conclusion that that shabby looking person is actually a genius who does not care for societal standards. Except, he is following the standard for a non- conformist.
Another important way in which the system dictates what is intelligent is by having you dismiss things that a lot of people like as "mainstream" or"mediocre", and pursue some vague obscure works of art that more than anything helps define your taste. Regardless of whether you know it or not, those books you read, or the arthouse films you watch, are important to you primarily because they make you appear intelligent. These are all standards. If you even think that acting a certain way makes you rebellious, it's because a system has laid down the tenets of what makes a person rebellious. Of course, buying into it makes your ego feel all warm and fuzzy, so it's all fine, right?
Well, it is fine...until the system fails you. Because all of this is a lie. No one is really going to perceive your rudeness to be symptomatic of a genius' behavior, like that of House's. They are just going to perceive it as straightforward rudeness. Because it's easy to forget something: that characters like House and Sherlock act the way they do within specific contexts set up for them by the narrative so that they are perceived the way they are. So, if you're socially awkward and justify it in your mind by thinking that House and Sherlock are that way too, it is only you who makes this comparison of yourself and no one else. To them, you're just socially awkward. You might not be liked by other people, but you may comfort your ego by thinking of the narratives of all of these people who are not well-liked either but are highly successful anyway. You might think it's only a matter of time before people notice your genius and you end up successful, but yeah, keep dreaming...
It only matters to you: the artsy stuff you like, the justification for your behavior,etc. Just like the people buying all of the different varieties of make-up in the hopes that they will live up to a standard, you behaving the way you are is also only because you're trying to live up to a standard. And like all standards perpetuated by impersonal systems, the people in these systems care little about whether you live up to any standard. But you, or your ego, or your subconscious mind does care very much about these things.
And that's why you'll try so hard. But here's the kicker: It was rigged to fail you from the start.
And then there were all these people talking about how smart is the new sexy. Is it true? Are your days of loneliness numbered?(You're obviously an intelligent person! You tell that to yourself all the time!)
Eh, I don't think so. Because contrary to what people would have you believe, societal standards are never about living up to the standard, but rather about appearing to live up to the standard. Now, when it comes to physical attractiveness, the idea is fairly straightforward: "if you look the way we want you to, you pass". But it's easy to make the mistake of thinking that this means that the standard of smartness means being smart is what is required to be considered attractive. Let me rephrase my earlier statement to explain: "If you're intelligent the way we want you to be, you pass."
You see, when society has a standard of intelligence, it is not that this standard means that everyone within a certain range of IQ is attractive. Because society defines intelligence on its own terms. What really makes you attractive is appearing to be "intelligent", because appearances are all that matters in this scenario. We're not talking about if you get to fall in love that beautiful woman or that beautiful man(let's assume such things require more than mere appearances), but rather if these people would even find you attractive in the first place. But to get to how people perceive you, let's first discuss society's definition of intelligence.

Well, it is fine...until the system fails you. Because all of this is a lie. No one is really going to perceive your rudeness to be symptomatic of a genius' behavior, like that of House's. They are just going to perceive it as straightforward rudeness. Because it's easy to forget something: that characters like House and Sherlock act the way they do within specific contexts set up for them by the narrative so that they are perceived the way they are. So, if you're socially awkward and justify it in your mind by thinking that House and Sherlock are that way too, it is only you who makes this comparison of yourself and no one else. To them, you're just socially awkward. You might not be liked by other people, but you may comfort your ego by thinking of the narratives of all of these people who are not well-liked either but are highly successful anyway. You might think it's only a matter of time before people notice your genius and you end up successful, but yeah, keep dreaming...
It only matters to you: the artsy stuff you like, the justification for your behavior,etc. Just like the people buying all of the different varieties of make-up in the hopes that they will live up to a standard, you behaving the way you are is also only because you're trying to live up to a standard. And like all standards perpetuated by impersonal systems, the people in these systems care little about whether you live up to any standard. But you, or your ego, or your subconscious mind does care very much about these things.
And that's why you'll try so hard. But here's the kicker: It was rigged to fail you from the start.